Author: Geordie McRuer

Don’t Worry About Excess Weed Supply. Freak Out About Excess Capacity.

For anyone who’s followed the coverage of Canada’s weed market, over the past months, you probably know that there’s currently way more weed in inventory than we have the collective lung capacity for bong hits. But that excess supply isn’t the disease; it’s a symptom. The disease is excess capacity, and we’ve got a stage-four […]

Canopy Growth’s Dwindling Market Share

Major Take-Away: Canopy’s epic stand against a rapidly rising tide In the four quarters since recreational cannabis was legalized in October 2018, the amount of cannabis sold in Canada (in kilograms, including both recreational and medical) has increased by 81%. Meanwhile, sales by the industry’s largest player have increased by only 8%. Why It Matters: […]